
'Digital' mobilization
Izmir University of Economics (IUE) started a 'digital transformation' movement in order for students to improve themselves in this field ...
The course will help students recognize the skills necessary for university life and personal development. These skills include self-awareness, goal setting, time management, effective communication, mindfulness, and analytical thinking. The course will also raise students' awareness of the habits essential for physical, mental, and spiritual health, as well as issues such as addiction and bullying.
This course covers the concept of foreign trade, the importance, objectives, theories, and policies of foreign trade, as well as the operational procedures and practices in foreign trade processes, based on theoretical foundations and presented through interactive and practical examples.
The student will be able to express the basic concepts of economics, apply economic analysis methods and analyze the features of economic systems.
This is a compulsory English course which provides basic language skills such as reading, writing, listening and speaking at the beginning level.
Students will be taught how to use the written and verbal communication tools accurately and efficiently in this course. Various types of verbal and written statements will be examined through a critical point of view by doing exercises on understanding, telling, reading, and writing. Punctuation and spelling rules, which are basis of written statement, will be taught and accurate usage of these rules for efficient and strong expression will be provided. As for verbal statement, students will be taught how to use the body language, use accent and intonation elaborately, and use presentation techniques.
This course aims to provide students the basic concepts, terminology and functions of businesses within the framework of developing world order and global economy.
The student will be able to explain the basic concepts of accounting, perform the necessary accounting records by applying accounting procedures and principles, create accounting ledgers, and prepare the year-end balance sheet.
This is a compulsory English course which provides basic language skills such as reading, writing, listening and speaking at the beginning level.
Student will be identify the major documents used in foreign trade transactions, and will be able to analyze the real life practices.
Students will be able to explain the laws, bylaws, regulations on the import, export, customs and foreign exchange transactions under the framework of foreign trade legislation, and they will be able to use related legislation in their export and import operations.
Internship, covers field experience at any work place. Students should follow the instructions stated in IUE Internship Guide in order to successfully complete their internships.
This course provides a general information of the events from the end of the 19. century until the end of the Turkish War of Independence and the signing of the Treaty of Lausanne in 1923 and the following period until 1990’s.
This course includes the explanation of macroeconomic terms, and the analysis of general economic conjuncture in unemployment and national income headings.
This course aims to teach the role and importance of customs in international trade, customs legislation and procedures.
The constantly evolving digital world presents significant opportunities in terms of trade volume. This course aims to equip students with knowledge about this potential in the field of e-commerce and provide them with practical insights. Throughout the course, students will gain an understanding of the role and importance of e-commerce in the business world, while also developing skills in managing digital commerce processes and formulating strategies.
This course focuses on the development and implementation of effective promotional strategies in international trade. It covers the use of digital marketing tools, strategies for different cultural markets, and the management of promotional activities on an international scale. Students create successful campaigns by utilizing both digital and traditional promotional tools tailored to the cultural characteristics of the target market. Additionally, the course equips students with the skills to engage in strategic planning on digital marketing platforms and social media channels, develop customized solutions based on cultural differences, and analyze the impact of these activities.
Student will learn about logistics and retailing management,including subjects as supply chain, outsourcing, pricing, product diversification and other marketing strategies.
This course provides a basic concepts for planning in import operations and the fundamental steps in import operations including market research, logistics, patterns of payment and customes.
Marketing Research in Foreign Trade is a course that equips students with the skills needed to meet the current demands of the industry. Marketing research is preferred to establish the scientific foundation for decisions made regarding goods and services offered in international trade. Frequently used in export and import processes, marketing research provides students with practical competence in managing qualitative, quantitative, and mixed methods. In this course, students will mainly conduct practical training in a computer lab, where they will carry out their own marketing research projects.
The course aims to educate students on the financing methods of international trade and the government incentives provided to support this trade. Within this course, students become acquainted with and examine the financing techniques used in foreign trade transactions. Detailed discussions cover tax advantages, subsidies, and other support mechanisms offered by the government to promote international trade.
Internship, covers field experience at any work place. Students should follow the instructions stated in IUE Internship Guide in order to successfully complete their internships.
BNK 296 Career Development
This course includes theoretical and practical training required for students to be successful both in university life and after graduation. This course provides guidance to students in discovering their own talents, setting goals, and developing strategies to achieve these goals. Additionally, it is aimed to support students' future academic and professional success by helping them make informed decisions.
DT 110 Foreign Trade Software
In this course, students are expected to learn export integration program, order tracking and loading tracking of export, preparing export documents and document application of customs.
DT 120 Marketing Techniques of Foreign Trade
Theoretical and practical background in international marketing, global marketing environment, management and strategy will be examined.
DT 203 Exports of Agricultural Products
Marketing of agricultural products is taught as a special discipline both because of the characteristics of agricultural products and because they create a large market potential.
DT 208 Foreign Trade and Service Sector
Student will learn about the definitions, scope, characteristics, classifications, agreements (GATS), comparisons and evaluations related to the foreign trade and International trade of services.
DT 209 Professional Development Activities I
Through this course, students will gain an understanding of the global aspects of international trade, with a focus on Turkey and İzmir. They will regularly and effectively follow sectoral events and develop their own communication networks.
DT 212 Professional Development Activities II
A review of the usual areas related to the profession and make fieldwork to create awareness of the opportunities arising due to developments and change.
DT 214 International Business Environments
This lesson is a member of the Council of Europe, World Trade Organization, European Security and Cooperation Organization, World Chamber of Commerce, Trade Agreements and other International Organizations (G-8, IMF, OSCE, EU, OECD etc.) through national and international key institutions regulating international trade. ) global and regional trade relations.
DT 215 International Sales and Bargains
Rules of global personal sales and international sales management. The concepts like globalism, mutual cultural communications, the definition and estimation of global markets etc.
DT 216 Standardization for Foreign Trade
Students will be given the competance related to standardization.
DT 217 International Marketing
How companies will use marketing to select markets and how will they enter the markets will be taught.
DT 290 Digital Marketing
The digital marketing course teaches strategies for managing brands' communication, sales, and image processes using the internet and digital technologies. This course covers topics such as advertising on digital platforms, public relations, e-commerce, social media marketing, search engine optimization (SEO), content marketing, and email marketing. Students are taught, through practical applications, the skills to create, implement, and analyze digital marketing strategies.
ING 297 English for International Trade
This course aims to teach terminology related to international trade, to improve reading and listening comprehension of relevant communication and enable students to produce basic written and oral communication for international trade transactions.
MISL 102 Business Administration II
Business Administration II is a basic course that gives students the changing concepts of businesses, their functions in the developing world and the world economy. It is the continuation of Business Administration I and aims to teach the students the current changes in business functions.
MPAZ 190 Presentation Techniques
In this course, all theoretical and practical aspects of effective presentation techniques are taught with a focus on application. The course covers the written, verbal, and non-verbal elements of communication, the necessary stages for preparing an effective presentation, and the potential issues that may arise during a presentation along with their solutions.
MTOI 225 Entrepreneurship
Providing theoretical information on entepreneurship and formulating a business plan, analyzing successful business models, preparing and presenting business models.
MTOI 230 Consumer Behavior
The role of consumer behavior in marketing; consumer psychology, neuroscience, anthropology and sociology; consumer buying behavior and digital consumption and markets will be the main topics of the course.
RTV 190 Basic Knowledge of Communication
This course consists of content derived from fields related to communication, such as psychology, sociology, anthropology, and linguistics, as well as sector-based case analyses.
RTV 240 Corporate Communication
Basic concepts of corporate communication, corporate communication activities performed for different purposes and for different stakeholders and basic principles to be considered in these activities are discussed.
Izmir University of Economics (IUE) started a 'digital transformation' movement in order for students to improve themselves in this field ...
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